Email Marketing Specialist - San Francisco, CA

Seeking Email Marketing Specialist
972 Mission Street
San Francisco, CA
Experience Required: 3-6 years
Education Required: Bachelor’s Degree

Job Description:
AdRoll, headquartered in downtown San Francisco, is a premier advertising technology startup that helps brands run highly targeted, data driven digital marketing campaigns. Recently named the fastest growing private advertising company in the nation by Inc. Magazine (#7 overall) and best place to work by SF Business Times, AdRoll has nearly 200 employees (and growing fast), over 7,000 customers, is increasing revenue at 400% per year and is backed by some of the savviest investors in the space, including Merus Capital, Accel Partners and Peter Thiel. We strongly believe in team chemistry and have a lot of fun building a world-class company. If you are passionate about growth and innovation, then come revolutionize the advertising technology space with us.
We are looking for an Email Marketing Specialist to join our team.

Job Responsibilities:
You are a data driven marketer with broad interest and experience in online marketing channels and hands on experience with business-to-business email marketing. You will be joining our rapidly expanding marketing group as part of the growth marketing team. You love thinking about the big picture, but are not afraid to roll up your sleeves to do whatever needs to be done. This role will touch all aspects of the email and performance marketing roadmap including creation of campaign messaging and content, customer segmentation, lead nurturing and marketing automation, creative testing, and analytics.

Key Responsibilities:
Act as a business manager of email marketing, marketing automation and customer segmentation programs.
Manage and execute email distribution and marketing efforts via marketing automation platform including email creation, list segmentation and pre-deployment testing.
Develop and deliver comprehensive reports around marketing channels, initiatives and provide key insights to drive future changes and campaigns
Work with the rest of marketing and the product marketing team to develop relevant marketing communication, emails and landing page experiences.
Integrate strategies and recommendations into other marketing channels such as content marketing, social media and search marketing.
Become a 'product expert' in our industry, understand the hot issues and new developments in retargeting and display advertising
Become an internal product expert for marketing automation and customer segmentation

Job Qualifications:
2+ years in a cross-functional data driven online marketing / advertising role
Bachelor’s or Master’s degree in a relevant area
Experience with Marketo, Eloqua or similar applications
Strong writing ability and adept with marketing communication
Data manipulation, statistics and analysis (Excel)
Ability to tell a story by analyzing data
Web savvy with basic HTML/CSS/JS

Bonus Points:
Salesforce administration experience
Familiarity with databases (SQL)
Experience with a web analytics tools (Google Analytics, Mixpanel, SiteCatalyst)
Experience with Google AdWords

Ideal Personal Attributes:
A great sense of humor
Self-driven entrepreneurial spirit
Knowledge of the latest trends associated with online marketing and e-commerce
Deadline oriented

Please send resume via email at: lucy@military-civilian.com.