Head of Product Marketing
972 Mission Street
San Francisco, CA
Experience Required: 3-6 years
Education Required:
Bachelor’s Degree
Job Description:
AdRoll, headquartered in downtown San Francisco with offices in NY and Dublin, is a premier advertising technology startup that helps brands run highly targeted, data driven digital marketing campaigns. Recently named the fastest growing private advertising company in the nation by Inc. Magazine (#7 overall) and best place to work by SF Business Times, AdRoll has nearly 200 employees (and growing fast), over 7,000 customers, is increasing revenue at 400% per year and is backed by some of the savviest investors in the space, including Merus Capital, Accel Partners and Peter Thiel. We strongly believe in team chemistry and have a lot of fun building a world-class company. If you are passionate about growth and innovation, then come revolutionize the advertising technology space with us.
You are an experienced, passionate product marketer who knows how to develop product marketing programs in a fast paced and dynamic environment. You love working across functional teams to drive product adoption, determine positioning, and develop messaging. You are obsessed with getting to know your users so you can ensure that you are always speaking their language. You love thinking about the big picture, but are not afraid to roll up your sleeves to do whatever needs to be done.
Job Responsibilities:
Coordinate across functional teams (product, engineering, marketing, PR, & design) to plan and lead successful product launches
Develop positioning for AdRoll’s suite of products through competitive analysis, market assessment, and your razor sharp intuition
Author blog posts and materials for both external clients and internal teams to educate them on our offering
Support our outbound marketing & sales departments in the development of resources for current and prospective partners.
Develop and institute programs to track the ever evolving competitive landscape
Job Qualifications:
3+ years’ experience in a product marketing role
3+ years’ experience in online advertising / marketing
Strong writing ability
Comfortable developing materials for both technical and non-technical audiences
Outstanding communication skills
An uncanny ability to morph complex concepts into simple and clear communications
Bonus Points:
A great sense of humor
A strong understanding of the RTB world
Experience working with the major advertising exchanges
Please send resume via email at: lucy@military-civilian.com.
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