Veterans have personal
traits needed to operate a successful
franchise, says Always Best
Care founder & CEO
According to
Michael Newman, founder and CEO of California-based Always Best Care Senior
Services, veterans have the ideal traits to become a successful franchise
owner.
“Veterans
have the ability to understand processes and follow a plan – which is perhaps
one of the most critically important for success in franchising,” Mr. Newman
stated. “In fact, the military operates very much like a
franchise in many key respects. For
example, every aspect of a service member’s training is delivered in an
Operations Manual. The military trains
service members from the beginning to solve problems by following standard
operating procedures (SOPs), and reinforces that training throughout their
careers.”
A franchise SOP, he added, by its very nature will feel
familiar to veterans franchisees – so they are likely to understand it and
follow it closely, thereby mitigating some of the risks of investing in
franchising.”
Another essential characteristic of a successful
franchise operation, according to Franchising
USA, is a business methodology that can get a franchise launched in a short
period of time; supports the franchisee with built-in networks that can include
suppliers, advisors, and other franchisees; and provides pre-established
guidelines for the back-office procedures – usually the most challenging part
of starting a business for most people. To make a franchise system flourish, a
good franchisor painstakingly researches and tests all elements of its
methodology and documents them in their Standard Operating Procedures.
“All this will seem familiar to veterans,” explained Mr.
Newman. “They have the leadership skills
and get-it-dome attitude that we’re looking for in our franchisees.”
No franchise company can guarantee the business will not
have its hiccups. Franchising USA
says that’s where character traits developed and reinforced in the military
come into play. Those include an ability to “improvise, adapt, and overcome”
(an unofficial mantra of the Marine Corps) and not let setbacks deflect their
focus on the mission.
Another such trait is the ability to be both a leader and
a team member. To succeed in franchising, the owner must lead his or her
business and the franchise employees, and should also assume a leadership role
in community organizations.
"President Obama called for industry to create
hundreds of thousands of new jobs for veterans,” said Mr. Newman. “We’re taking it a step further by providing
not just a job, but a lifelong career opportunity that will allow our nation’s
heroes to build a business while making a real difference in people’s lives.”
Always Best Care is one of the nation’s leading
providers of non-medical in-home care, assisted living services and skilled
home health care. The company was named
one of the best franchises for veterans by Military
Times EDGE, and one of the top 50 franchises for veterans by USA Today.
Founded in 1996, Always Best Care began
franchising just seven years ago, and now has more than 180 franchised
territories throughout the United States.
Always Best Care has assisted more than 25,000 seniors representing a
wide range of illnesses and personal needs.
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